HB Global Brand, Enbliss, Received 2019 Customer Satisfaction Brand Awards Enbliss laundry detergent, safe laundry detergent that is faithful to the basics
Jun 10, 2020, 10:26
HB Global, which develops and manufactures products that consider customers' needs, won the grand prize in the household goods (laundry detergent) category at the "2019 Customer Satisfaction Brand Award" certification ceremony held at the Riverside Hotel in Sinsa-dong, Gangnam, Seoul on June 4, 2019.
The award-winning "Enbless" brand was launched by HB Global, a company that manufactures and distributes various household goods. The company only researches and develops high-quality products that focus on contents rather than containers, ingredients that are safe rather than designs, and usability rather than advertisements. In response, the company is introducing home care products such as laundry detergents, fabric softener, kitchen cleaners, and multi-purpose cleaners that reduce skin irritation by using plant-derived and minimal chemical ingredients.
Its flagship product, "Enbliss Blue Laundry detergent" is a laundry detergent that is faithful to its original function, designed to fit the domestic market as well as oversea’s markets with sharp price and quality competition. It contains baking soda that is excellent for removing stains, dust, and oil stain.
The product is manufactured with a RO water purification system and a "pure water" purified with UV sterilizers to contain cleanliness from raw materials, and is a safe laundry detergent that is used Benzoic acid as a preservative for plant-derived surfactants and food preservatives. After washing, it gives off a subtle scent of flowers and freshness. "Enbliss Blue Laundry detergent" is currently exported to China, Russia, Vietnam, Cambodia and Mongolia, and is attracting attention from buyers from around the world. Other popular products include Enbliss first-class kitchen cleaner, which reduces skin irritation and increases washing power, magic multi-purpose cleanser and fiber perfume, which are effective in removing stains.
Established in May 2003, HB Global Co., Ltd. is a company that mainly manufactures and produces household products such as laundry detergents, fabric softener and kitchen detergent, and has its own brands such as Consensus, Enbless, and U-awesome. HB Group also imports and distributes high-quality home care products from overseas, such as Canadian brand ‘Natural Clean’ and Italian brand ‘Spuma’. From March 2019, the company has been focusing on OEM development and production of ‘Zoom’ brand from Coupang-the largest online retailer in South Korea.
Yang Dae-yeol, CEO of H.B. Global, said, "H.B. Global pursues a brand where customer trust is the standard. We are aiming to be a company that can grow with customers, putting transparent management and business ethics as top priority. We also have a lot of know-how and production/distribution technologies through the previous experiences; thus, we are confident that we can create products that meet our customers' needs."
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