Consumer, Lifestyle
NEWS
A late college student became a CEO of the underwear company The CEO of Young Inner Form, Jongduk Lee, telling the history of Start-up story
Dec 24, 2020, 07:19
“When I was young my family was poor, so I graduated from college at the age of 31. It is the relationship with underwear that started social life at a late age after joining BYC, an underwear company.
After working as an underwear MD at work over 10 years, I started an underwear company ‘Young Mold’ in 1999. I wanted to show a product that others have not shown before. I started with the material business related to bras and swimwear cups, and this is the beginning of Young Inner Form.” Lee Jongduk, CEO of Young Inner Form, told the history
Lee Jongduk, CEO of Young Inner Form, a Korean seamless underwear manufacturer, is the first company in Korea to introduce seamless underwear, and can be said to be an expert in underwear
After learn the seamless adhesive technology from Germany and returned to Korea, have set up the product line. Korea's first no-sew bra and no-sew panties were introduced, and the products were sold through street shop and home shopping. Since then, the production items have been expanded to include men's drawers and shorts, expanded the domestic market share of seamless products to more than 60%
The seamless underwear has the advantage that it does not have a sewing line, so it is comfortable to wear, and the underwear line is not exposed and movement is easy. In addition, since most of the seamless underwear is made by adhesive method and advanced technology, not sewing machines, it is sold only in European or American brands
Young Inner Form have launched its own brand “SOFREE” and proved that it is a competitive company with 10 patents. In addition, all employees of SOFREE are constantly effort to develop technologies, such as owning a R&D center
The CEO, Jongduk Lee said, “We have confident in technology over 20 years of experience in underwear brands. It is my wish to become a small but strong company based on technological competitiveness.”
Seamless underwear manufacturer Young Inner Form has production factory in Korea, Vietnam and Cambodia. The products produced are distributed in the United States, Europe, Taiwan, Vietnam, and other parts of the world through global overseas partners such as Wal-Mart and Target
For more information on Young Inner Form, please visit www.younginner.com
Contact : Tel. +82-02-2684-6737 /
Related Link : www.younginner.com
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